Bayer est un groupe international dont les cœurs de métier se situent dans les secteurs de la santé et de l’agriculture. A la confluence de la chimie et de la biologie, Bayer contribue à améliorer la qualité de vie en proposant des produits et services en santé humaine, animale et végétale. Chez Bayer, vous avez l’opportunité d’intégrer une entreprise dont la culture valorise la passion des salariés à innover et leur donne le pouvoir de changer.

Marketing Training (m/w)


Purpose: support the Smart Weeding System MCM in developing the rail service business at a global level


Key missions :


  • Make a thorough analysis of rail key competitors in key targeted geographies  in terms of service provided and weeding technologies to :
    • Highlight the Bayer key selling pints
    • Prvide some improvements recommendations of current Bayer technologies
  • Support new countries to enter rail service market :
    • Cllect market data
    • Define custmers’ questionnaires to gather their insights
    • Define a market grid analysis
    • Prvide some Bayer rail service presentations.
    • Guide the cuntries to support their market research.
    • Prvide some recommendations in rail service strategy execution for each country
  • Support the search ongoing on new technologies:
    • benchmark with cmpetitors to highlight Bayer key selling points
    • prepare  marketing materials (ex:  brchure, video…)  to showcase existing prototype.
    • Map the key stakehlders to get the technology registered
  • Actively participate in Rail Community to foster a collaboration spirit within the team





You have graduated with a Master Degree in Marketing/business, you are independent, structured and operational. You have ability to take initiative and kwow how to collaborate with others. You have a strong team spirit.

Good level of English is required.


Additional Information:


Location: Lyon

Contract: 6 months training

To be filled: September/October 2019


Your application:


Are you interested in this new challenge? Then log on the site and apply online.




Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and you have the "Passion to Innovate" and the "Power to Change", we encourage you to apply now. Job postings will remain open for a minimum of ten business days and are subject to immediate closure thereafter without additional notice. To all recruitment agencies: Bayer does not accept unsolicited third party resumes.

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Last update: Jul 23, 2019   Copyright © Bayer AG